This is how we do it!

27 03 2008

Oh, I couldn’t resist with my title today. Today, there was an article in the NYT called Finding Political News Online, the Young Pass It On. I love it! Granted, I am studying political management, and I work online, so maybe I am a little bias. But ok, here goes. This article talks about how young voters get the news. Online. Not only do we get our news online, but we pass it along online. I (sample of one, yes, I know) watch local news in the morning before I go to work, mostly for weather and traffic updates, but I pick up a few pieces of national news. Then, during the day, I read the NYTimes, the Washington Post, and I peruse Perez Hilton (which is a guilty pleasure). If If I have time during lunch or something, I will check out the Ft. Worth Star Telegram to see what is going on where my family lives, and once a week I try to read The Stranger. Most of my blog postings come from something in one of these publications. Anyway, the point is, these are the places I get my news. That and from friends. I probably get at least 10 urls from friends via instant messenger or email a day. That doesn’t even count blog postings that I read along the way. According to the article, there was a study done by the Pew Research Center for the People and the Press with a “broad look at how media was consumed for this campaign cycle.” Not surprisingly, the results were that more than 50% of the respondents over the age of 50 reported watching local news regularly for campaign news. 39% of 30 to 49 year olds report watching local news for campaign news, but less than 25% of people under the age of 30 report that they do. 66% of web users under the age of 30 report that they use social networking sites, and less than 20% of older users do. 40% of young people have watched a candidate speech, interview, commercial, or debate online. Presidential candidates Barack Obama, Hillary R. Clinton, and John McCain all have profiles on Facebook where they have numerous friends, friends who translate into young supporters. It isn’t even a new concept if you think about it. It goes back to the old school idea of “word-of-mouth” marketing, or buzz marketing. When we see something interesting online, we share it. In the online world, we call that “going viral.” I am glad that someone is figuring out that online is the place to go to reach young voters. I think we are going to see a big(ger) turnout of young voters in November, and it is because the use of the net for campaigning has expanded immensely in the past few years. I can go to Youtube right now and find a video of Chelsea Clinton’s appearance at Butler University if I wanted to. And share it with a few friends. I’m glad to see young people getting excited about it. Let’s just hope that translates into votes.


“Savage Love”

15 02 2008

So, who has read the sex advice column Savage Love? Well, this nationally syndicated article is published in the Washington City Paper locally, but if my research serves me correctly, the author works and writes for The Stranger, a Seattle paper. It’s written by columnist, editor, (insert many more talent-associated words here), and author Dan Savage. I personally had never read the article until today, when a friend (Mindz, you are being credited RIGHT HERE) brought me an ad that she had cut out of the Washington City Paper. The ad, which was purchased by Planned Parenthood of Metropolitan Washington, had a large picture of a banana on it, and read “Savage Love says…’Get your winkies checked’.” And because I wanted to discuss this ad here on Randomized Fodder, I fished around to see if there was an electronic version. And what should I come across but Savage Love. Now this week’s column was titled “Babes In Toyland,” and meant all that that implies in a sex advice column. Nothing is going to be repeated here, but I have linked to it, should you decide to…check it out. My point is this: if you can get past the…vulgarities and once your face has stopped beating red, he’s hilarious. And informational: I didn’t know that it was illegal to sell sex toys in the state of Mississippi. Cross that potential profession off the list. 8) Oh, just a little fun. So, the ad in the paper has seemingly taken a back seat to all the fodder about the article, hasn’t it? Well, aside from catching my attention, it’s made me a loyal reader of Seattle’s The Stranger.